Hunter Boots — Cloud House
This high-profile stunt launched in Grand Central Station and brought a bit of the Scottish Highlands to NYC. The calm, misty atmosphere inside the modern glass house transported guests from the perpetual chaotic energy of Vanderbilt Hall.
Forbes — How 160 Year Old Brand Hunter Is Focused On Experiential Marketing
PSFK — Grand Central Greenhouse Pop-Up Recreates The Scottish Highlands
Paper Magazine — Hunter Boots Made It Rain at Grand Central Station
WWD — Hunter Brings Experiential Pop-up to Grand Central Terminal